
Did you know that Facebook has 2.01 billion monthly active users around the world as of June 30,
2017?
Did you know that Facebook estimates that it has an average of 1.32 billion daily active users?
Did you know that
according to Pew Research national survey, 79% of adult Internet users used Facebook as of April 2016?
Did you know that Facebook is
blocked in North Korea and most of China?
Did you know that
Al Pacino was the first “face” on Facebook?
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l Pacino was the first | |
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Peter Thiel, |
Did you know
Peter Thiel, co-founder of PayPal, was the first major investor to back Facebook?
Did you know that Thiel, a luminary in the startup and venture capital worlds, saw the
site’s potential and invested $500,000 into the young company in 2004?
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Sean Parker |
Did you know that Thiel later sold his stake in the company for more than $1 billion?
Did you know that Sean Parker, co-founder of now-defunct music sharing site
Napster, originally acquired the facebook.com domain name for $200,000?

Did you know that
Parker was the driving force in the renaming of the site, and was highly influential as the site exploded in popularity?
Did you know that a peer-to-peer file-sharing system called Wirehog was once a core function of Facebook?
Did you know that Mark Zuckerberg introduced the P2P file-sharing system when
Thefacebook.com reached approximately
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Wirehog |
500,000 users, and once believed
it would become a central component of the site. Wirehog was retired
over fears of potential legal repercussions of copyright infringement in
2006?
Did you know that Mark Zuckerberg suffers from red-green colorblindness?
Did you know that is why Facebook’s primary color scheme is blue – although it
certainly doesn’t hurt that blue?
Did you know that Facebook’s ‘Like’ button used to be the ‘Awesome’ button?
Did you know that Facebook
engineer Andrew Bosworth said that he and other engineers were
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Andrew Bosworth |
enthusiastic about the “Awesome” button, but that the idea was
ultimately vetoed by Zuckerberg in 2007?

Did you know that the site eventually settled on
the “Like” button, a decision that Bosworth said was met with a
decidedly lukewarm reception?
Did you know that Facebook stores approximately 300 PETABYTES of user data on its servers?
Did you know that there are 1 million gigabytes in a petabyte?
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facebook growth | |
Did you know that the entire written works
of humankind, in every known language (including Latin and other
historical languages) from the dawn of recorded history, would occupy
approximately 50 petabytes. Think about that for a minute?
Did you know that in 2014, the alleged global economic impact of Facebook was approximately $227 billion?
Did you know that Facebook’s user base grows by eight people per second, or 7,246 people every 15 minutes?
Did you know that in 2015, Facebook boasted 22% of WORLDWIDE mobile Internet advertising revenue?
Did you know that means almost one-quarter of all advertising revenue generated from mobile Internet ads in a single year went to Facebook
?
Image via Statista
Did you know that adult Facebook users in the United States spend 68% of their mobile device time using apps?
Did you know that there were only approximately 8,400 app advertisers on
Facebook in 2013 – and these 8,400 advertisers drove more than 145
million app installs in that year alone?
Did you know that there are now more than 2 million active advertisers on Facebook?
Did you know that the popularity, impact, and cost-effectiveness of Facebook ads has made
the site one of the most popular online advertising platforms in the
world, and its upward trajectory seems likely to continue?
Did you know that Facebook ads using custom audience targeting had conversion rates 387%
higher than ads only using demographic targeting
?
14. The Facebook advertising format with the lowest cost-per-click is the Sponsored Page Action Story format, which has an average CPC of just $0.11. The ad format with the highest CPC is the Sponsored App Action Story, which has an average CPC of $0.58. (
source)
Image via Salesforce
Did you know that Facebook advertising format with the highest
click-through rate is the Sponsored Place Check-In Story, which has an
average CTR of 3.2%?
Did you know that Facebook earns an average of $5.85 for every Facebook user in the United States and Canada?
Did you know that these two countries also have among the highest monthly active users of
any country in the world, making North America a vitally important
market for Facebook?
Did you know that on every minute of downtime outage costs Facebook approximately $24,420?
Did you know that the “prolonged” outage that lasted for 19 minutes in August 2014 cost the company almost $427,000?
Did you know that posts published between 10 p.m. and 11 p.m. EST receive
approximately 88% more interactions on average than posts published at
other times of the day?
Did you know that also, ending posts with a question lifts interactions with those posts by an average of 162%?
Did you know that in September 2014, Facebook users watched a collective 1 billion videos per day?
Did you know that today, that figure is more than 4 billion – and 75% of these video views occur on mobile devices?
Did you know that Videos are the most-shared content type on Facebook?
Did you know that on average, videos receive 89.5 shares per video, significantly higher share counts than photos or text-based posts?
Did you know that posting just once or twice per day on Facebook yields an
average of 40% more engagement than posting three or more times per day?